Two new websites to check out
Two totally different new websites came to my attention today…
Javari.co.uk is Amazon’s attack on the shoe market. I understand it’s been running in the US for a while and has already made a massive dent in the traditional shoe retail business. Amazon have tried to remove the barriers to online shoe [and presumably clothing] purchase by offering free one-day delivery, free 365-day returns and a fantastic product preview experience including high-res ‘exploratitive’ zooming of multiple product photos. It’s not the same as trying on a shoe and walking round the shop but if the price is right then it’s got to be tempting.
Jimcarrey.com on the other hand is a totally different approach. As rich Flash portfolios go, this one is going to be hard to beat. You can see the creators were basically given a blank sheet of paper, probably a blank cheque and certainly told not to hold back on the bells and whistles. Every possible effect and embellishment has been used but, along with a slightly eclectic and twisted creative direction, it completely fits with what we know of Jim Carrey. Great execution all-round and a worthy use of 10-minutes spare time.
